My work helps creative and cultural organisations of all scales and sizes to consider how they might matter more to more people.
Writing audience development plans can feel like climbing a mountain, especially in the current climate. But keep it simple and you’ll have a genuinely useful tool for everyday use. In 2021, I had …
Read case studies from across Europe sharing different approaches to adapting and developing a relevant and resilient business model.
This free Future Proof guide provides practical advice on how to review new business model and income generation ideas.
This free Open Up guide has been created to help you identify practical actions to get you started on diversifying visitors within your organisation.
The action research programme explores how we might improve collaboration between fundraisers and marketers to better achieve organisation’s objectives
Prosper is an Arts Council England-funded business support programme for the arts, museums and libraries led by Creative United. The pilot round took place 2017-18 and offered the opportunity for 70 …
Future Proof Museums is an intensive development programme proven to significantly improve resilience in museums across England.