My work helps creative and cultural organisations of all scales and sizes consider how they might matter more to more people.
- Work with me to create or reinvigorate your audience strategy. My consultancy work will help you shape a new ambition for growth, exploring changing audience needs and values, and shaping a compelling plan to reach and engage many more people.
- I also specialise in digital audience strategy, supporting you to plan impactful digital content, to get that content seen by more people, and to develop active, engaged digital audiences.
- In addition to consultancy projects, we might work together in a coaching / critical friend capacity – get in touch if you’re working on an audience or digital audience plan and want inspiration and a supportive sounding board to help you shape your ideas.
- I’m also developing a range of group programmes, on demand video training, and toolkits – check out some of the opportunities coming up and register your interest for any that appeal to you.
- Want to learn more about your audiences, what’s working well to reach and engage people (online and / or in real life)? Gain audience insights that inform next steps for your audience strategy? Let’s chat about your needs for a bespoke audience review
- My work helps teams to join up thinking across departments to deliver on your shared ambitions for growth of audience, participants, and earned income (including shop, catering, membership, etc.).
- I have a suite of tools to help you avoid silo working and to enhance processes between teams to become art-led and audience focused, driving a relevant and resilient future for your organisation.
Why does your organisation matter to people today?
What might need to change in order to raise your profile, deliver on your audience ambition, and matter more to more people?
Get in touch to chat about how I might support you and / or your team or organisation
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Image courtesy of We Are Museums / (c) Lucian Lordan
The social, political, and economic context in which arts organisations are operating is rapidly shifting. Working with Julie has led to a better understanding of our key stakeholders, and helped bring precision to our communications in an environment oversaturated with information.
Julie has enabled us to embed an audience strategy into our workflows across the team, and throughout the life cycle of our projects, and this has built the team’s confidence as they now share an understanding of who we are communicating with, why we are doing it, and how to measure success.
[Mariam Zulfiqar, Director, Artangel]