Your vital first step to an impactful audience strategy
Use my step-by-step Audience Ambition Playbook to help guide you and your colleagues through the process as you create (or enhance) your shared audience ambition.
Arts and Cultural leaders – use the playbook as a structure for your next staff, senior leadership team, or board away day
- A recommended timetable of discussions for your away day enables you to adopt my proven methods and build an inspiring, shared audience ambition – the vital first step in your strategy.
- A suite of videos will provide a step-by-step process as you work together through the exercises – it’s like having me there in the room to run the day for you, but at a fraction of the cost!
- Every leader / organisation using the Playbook will gain access to a digital whiteboard with my tried and tested templates and frameworks created and honed within consultancy with dozens of theatres, galleries, museums, touring companies and festivals. A place to capture your thoughts and progress your ideas together.
- A guided process with a pdf toolkit will help align your team / organisation.
- Enabling you to create an energising, shared audience ambition by the end of the day.
Directors of teams – use the playbook by yourself or with colleagues as a vital first step in writing or refreshing your audience strategy
If you prefer to work individually, perhaps take yourself off to your favourite cafe and kick-start your audience strategy with an inspiring audience ambition created over five lunch or coffee breaks!
If you’d like to explore this as a team, play the videos and use the pdfs as an agenda item over the next five team meetings to help inspire your ideas.
If you want to break the silo working, use the playbook in senior leadership team sessions to help you move from competing to collaborative audience goals.
Inside the Audience Ambition Playbook
a suite of videos to guide you through the process

a collaborative digital whiteboard

and your step-by-step pdf toolkit

Shaping a shared, exciting ambition for audience growth can help energise and inspire you and your colleagues.
Gain clear focus and direction that helps you prioritise resources and kick-start your strategic plan.
Join the waitlist!
Register your interest and I’ll let you know when it’s live.
Please send me more information
[heading image via Canva]

